Penn National Gaming, Inc.

UX Lead

Location US-PA-Wyomissing
Job ID
Casino Property
Penn National Gaming, Inc.
Position Type
Regular Full-Time
Information Technology & Engineering


Work Happy


Don’t just work. Work Happy.


A career in gaming? At Penn National Gaming, we think you'll enjoy an exciting industry, fast paced days and nights, diverse, enthusiastic co-workers, unlimited growth and support from one of the leaders in the industry.


An individual could be successful if they possess the following.

Your daily responsibilities include


The User Experience (UX) Lead is responsible for delivering a best in class user experience for users of Penn’s new mychoice Rewards loyalty app.  In this capacity the successful candidate will partner with product, engineering, marketing, creative and casino operations teams to understand business objectives, refine scope, clarify requirements, ensure technical feasibility, and collaborate to deliver intuitive, compelling, and high-performing user experience designs.  Key responsibilities for this role include, but is not limited to, the creation and socialization of journey maps, wireframes, information architectures and prototypes as vehicles of collaboration to support an iterative design process. 



The following and other duties may be assigned as necessary:


  • Responsible for executing and managing the entire UX design process from strategy to delivery.
  • Establishes, promotes, and enforces the use of generally accepted mobile UX design standards and effective design processes
  • Collaborates with internal stakeholders to clearly understand business objectives, success criteria and feature requirements for new mobile app capabilities.
  • Translates business objectives and capability requirements into designs that illustrate simplicity despite system complexity.
  • Creates instant tangibility of features/functions for the team and stakeholders through storytelling and rapid prototyping methods, ranging from paper sketching to digital prototyping.
  • Serves as a champion for the User Centered Design process.
  • Creates journey maps, user flows, wireframes, prototypes, and mock-ups to convey the user experience vision.
  • Leads design sprints and workshops that include engineers, product managers and creative designers to solicit input and promote alignment.
  • Mentors and coaches other team members to help further their growth and understanding of UX principles.
  • Works closely with front-end engineers to ensure design requirements are met.
  • Communicates, supports, and upholds design rationale effectively to key stakeholders, product managers, and engineers that may not possess design expertise.
  • Remains current of emerging processes, tools, and trends within the UX space and adapts to them quickly.
  • Maintains strict confidentiality in all departmental and company matters.
  • Responsible for ensuring the compliance with all regulatory compliance within area of responsibility and reporting potential issues to Executive Management.

To be successful in this position it will require the following skill set


To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Must be at least 21 years of age.


  • Bachelor’s degree (B.A./B.S.) in Human-Computer Interaction (HCI), Graphic Design, Computer Science, or related field from a four-year college or university; or five or more years’ creating UX designs for native iOS and Android mobile applications; or equivalent combination of education and experience.
  • Must submit a portfolio that demonstrates experience designing modern, intuitive, and effective UX designs and solutions.
  • Must be proficient in Microsoft Applications (Word, Excel, Outlook, and Power Point). Strong understanding of the software development life cycle with experience in systems design and implementation preferred.
  • Must have advanced knowledge in all areas of user experience design including but not limited to information architecture, interaction design, and visual design.
  • Must have strong working knowledge of interaction design, user-centered experience design, digital marketing, and the creative process.
  • Must be a subject matter expert that understands digital design principles and awareness of trends in mobile design.
  • Must have extensive understanding of platform/device requirements such as form factors, screen resolutions, pixel density and aspect ratios.
  • Must have experience designing complete mobile products from concept to development completion.
  • Ability to work and communicate with highly technical teams.
  • Must have extensive understanding of mobile app UX best practices, Material Design guidelines and Apple’s Human Interface Guidelines.
  • Proficient with industry standard design and prototyping tools. Experience with Figma is a plus.
  • Experience working as part of a cross-functional team in an enterprise environment is a plus.
  • Must have the ability to drive results and be proactive when working on tasks.
  • Ability to adapt to changes in prioritization or schedules of items in the work queue as necessary.
  • Ability to work in a fast-paced environment, while meeting deadlines and being proactive when working on tasks.
  • Must have strong problem solving, organizational, analytical, interpersonal and communication skills (verbal and written).
  • Must have excellent project and time management skills with the ability to multi-task and prioritize.
  • Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
  • Must have the ability to interact with guests, staff and colleagues and resolve problems and conflicts in a diplomatic and tactful manner.
  • Strong client interface and presentation skills highly preferred.


Something to leave you with

Whether you prefer being at the center of it all or working behind the scenes, there’s a role for you at Penn National Gaming. We are a growing company but as big as we are, we still feel like family.  The areas of career opportunity with Penn are ideal for just about any skill set.  Our company wide commitment to making sure our guests smile as much as we do means you’ll enjoy a fun working environment anywhere within the organization.


Equal Opportunity Employer


Work Happy


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